The most important link in your print supply chain.
800.903.1673

Interstate Batteries

Situation


Interstate Batteries is the most extraordinary battery distributor in the word today, selling over 11 million batteries a year, for everything from vintage automobiles to cameras to medical equipment to boats to everything in between. They are the number one replacement battery company in the United States today. The company uses 300 wholesale distributors to service over 200,000 retail dealers. Providing timely, up-to-date product brochures and advertisements to each of these dealers began to be quite expensive. Also the dealers wanted the ability to customize materials for specific markets. Corporate personnel were being diverted from their primary jobs to manage the huge printing and distribution issues.

Solutions Overview

Virtual Warehouse

Solution

 

  • The On-Demand Print Center allowed marketing to segment and access all print assets.
  • All assets are available to their distributors/marketers’ desktops all over the country via a password-protected portal.
  • Distributors/marketers select a brochure or advertisement, customize it, order or download print ready materials with a few clicks of the mouse.

 

Impact

 

  • A significant reduction in cost as well as an increase in operational efficiency.
  • Marketing personnel are free to do their jobs as the system manages the entire process.
  • The company now has centralized control over the entire print process.

Featured Case Studies

Snelling

Snelling streamlines printing processes and saves storage and distribution costs.

More

Interstate Batteries

Interstate Battery slashes print inventory costs and empowers distributors to customize...

More

Palm Harbor Homes

Palm Harbor hits trifecta - slashes marketing materials costs 20%, improves distributio...

More
White Papers

In Transit Visibility: It's all about Mobility, Visibility and Control

View White Paper

Eliminating Paperwork and Manual Data Entry is More than Just Efficient

View White Paper

Five Steps to Optimizing Warehouse Management

View White Paper

Warehouse Management

Balancing Financial Pressures and Growing Demands

View White Paper
Industry News

Results of Item-Level RFID Research to Be Presented at CSCMP-Sponsored F...

Read on

Back to School for Supply Chain Professionals!

Read on

Key Data to Investigate Automated Material Handling

Read on

Logistics Sourcing: Collaboration Key to Solving Complexity

Read on

Zebra Technologies Video Highlights Food Traceability

Read on
Stay Connected
rss

Poll

*Do you currently have real-time marketing materials inventory reporting?


Product Gallery

Oversized mailer View more